Archive for the ‘adwords’ Category.

How much money can you make with a single keyword?

Search engine optimization is so popular because it enables webmasters to get a great return on investment. High rankings for the right keywords can have a big impact on your revenue.

The following instructions make it clear why it is so important to choose the right keywords for SEO. You can make a lot of money by choosing the right keywords.

How to find the financial value of your keywords

  1. Start a Google AdWords campaign for the keyword, select “exact match” and point the ad to the page on your website that is most relevant to the keyword.
  2. Track the impressions and the conversion rate of the ad. To get useful data, you should track at least 500 clicks. With that data, you can make a guess about the value of a visitor that finds your website through that keyword.

Here’s a concrete example

  • Your ad might have had 10,000 impressions during a week and 200 visitors have clicked the ad to visit your website.
  • 6 of these visitors purchased something on your website and the total profit was $500.

The keyword delivered 200 visitors and 6 buyers to your website. As the total profit was $500, the average single visitor who finds your website through that keyword is worth $2.50 to your business (200 visitors created a profit of $500: $500/200 visitors = $2.50/visitor).

What does this mean for your search engine optimization campaigns?

The average number one ranking for a keyword has a click-through rate of 40% (according to several studies). In the example above, your ad was displayed 10,000 times.

While your ad was only clicked 200 times, you would get 4,000 visitors per week if your website was listed in the regular results on the top position.

As the average visitors adds $2.50 to your profits (see above) you would earn $10,000 per week with that keyword.

That is $520,000 per year with a single keyword! That is why businesses love search engine optimization.

This sounds unbelievable but search engine optimization makes it possible. It’s simple maths and it really works.

Resource:
Our popular tool IBP helps you to get your website in the regular top 10 results on Google’s result pages for the keywords of your choice. If you haven’t done it yet, test the latest version IBP 11.7.5 now!

Google Wants To Send You Money!

I reviewed a new book by Joel Comms a few days ago called Adsense Secrets 4

I always like to test things out before I recommend a product and this book was no exception.  In fact this was the quickest return on investment I have ever had!  Within a couple of days I had my $9.95 back and more. 

I have been running Google Adsense on a few of my web sites for some time and making a few pennies, around one or two dollars per day per web site.  After applying some of Joel’s techniques on just one of my web sites I have increased the income from less than $1 per day to more than $8 per day.  Sunday I earnt $8.20 from one site. 

This may not sound a lot but if you do the math, $8 per day = $240 per month per site. 10 web sites = $2,400 per month, which equals $28,800 per year! With out selling anything or dealing with customers, in fact without doing much at all. 

I am looking to build another 10, 20 or even 30 more web sites.  So with 40 sites I would be looking at a passive income of over $100,000 per year.

I hear you say, “It’s not that easy to build 40 web sites; that would take me months, or even years.” 

Would you be interested to find out how you could get 85 ready built web sites with Adsense already built in and ready to go?  Well all you need to do is click on the link below
Exclusive Niche Sites

Here’s Joel’s Adsense secrest link again
Adsense Secrets 4

And finally if you are wondering how you are going to get traffic to your new web sites here is a free download which will help.
SEO Made Easy

Affiliate Marketing eBooks

Today I bought yet another ebook on how to make money on the Internet with affiliate programs. I’m always on the lookout for new ideas so if I buy a book and learn one new thing I think I have done well.

I am surprised at the number of “new” books being published with old ideas, especially search engine optimisation information.  The book I am currently reading promises an easy way to make money on the Internet as always. It appears to be just another take on the Google Cash book written by Chris Carpenter a few years ago.  It even recommends software from a web site over 3 years old that if you used it today you web site would probably get banned by Google!

Its seems the best thing about most money making ebooks these days is the sales letters!  Still, I’ll ask for a refund from this one and keep trying.  When I find some thing new I’ll let you know.

In the mean time here’s the “secrets” that everyone seems to be writing about.

1. Find an affiliate program on Clickbank. Pick a program that has high gravity score (100+ is good)
2. Create a squeeze page (email capture page)
3. Send traffic to the squeeze page using PPC
4. Email your list to upsell other affiliate programs.
5. Repeat

I suppose I could have written 10 pages each of the above and sold it for 50 bucks but I think there are enough people doing that already.
 

Get Traffic to Your Web Site.

Now you have, bought your domain name, organized your hosting and uploaded your web site where is all the traffic?  Unfortunately the Internet is not a “Field of Dreams”. 

To get visitors to your site your domain name (or url) needs to be seen.  You can advertise your domain name on your business letterhead and cards on the side of your car, in newspapers and magazines and even just tell people.  But if you want traffic in high numbers you will need to get your site on to the search engines. Not just anywhere but on the first 2 pages, and not just any search engine but the big three – Google, Yahoo and MSN.

To get your web site listed on the first 2 pages of the search engines you need to spend a lot of time optimizing your web site.  I will go into more detail about search engine optimization in a later blog but if you want to get traffic to your web site fast you will need to pay. One of the most economical ways advertising your web site is to use PPC (pay per click) such as Google Adwords or Yahoo Search Engine Marketing (formally Overture).

I recommend you start with Adwords because you can get traffic to your web site within 15 minutes.  Yahoo ads need to be approved and can take up to 5 days to become live. Google also has a lot more traffic than Yahoo.

You can learn how to use Google Adwords from Google but to be honest you could loose a lot of money experimenting and Google will be happy to take your money.  I will be posting some adword tips later but if you want to get started with Adwords today I recommend you take some advice from an expert. 

There are plenty of books available that claim to teach you how to use Google Adwords but the only one I can recommend is “The Definitive Guide to Adwords” by Perry Marshall.  There is some great free information on Perry’s web site so check it out at www.perrymarshall.com

 

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